VM Finance
THE BRIEF:
Ongoing marketing support for this property investor
We’ve been working with VM Finance to grow its brand and connect with SME developers across the UK.
WHAT WE DID
We support this specialist development lender with a tailored marketing and communications programme, focused on raising awareness with SME developers, particularly in key northern markets.
Our work has helped sharpen VM Finance’s messaging and extend their reach beyond London and the South East. We deliver a blend of thought leadership, social media content, round tables, industry speaking opportunities and event presence to ensure they are known and trusted in the market.
As a business with deep roots through their parent organisation, the Victoria Mutual Group, VM Finance trusts us to enhance their UK profile and connect them to the right development opportunities.
IMPACT
45,000 LinkedIn impressions in the last year
13% average engagement rate on LinkedIn
Consistent growth in brand awareness and developer
engagement
Around 4,000 impressions per industry event
Presence established at northern events including those from Place North West and UKREiiF
OUR SERVICES
Strategy and planning
Thought leadership and copywriting
Social media
Event management and round tables
Paid media campaigns
Industry speaking slots
Visual identity refresh
Brochure
Website
CLIENT:
PROJECT OBJECTIVES
To reinforce the property investor’s presence beyond London and the South East.
To xxxxxxx.
How can we improve your business?
Whether you need to reset your strategy, refresh your image or take control of the conversation with your audience, we can help.